Study AI: Shaping the future with business analytics.
Master in Business Analytics
Master of Science (MSc)Double degree possible
Start studying AI to translate big data into intelligent decisions and take responsibility. At the point where data, technology and leadership meet, you will develop strategies and shape real change.
The Financial Times (FT) is one of the world’s leading business newspapers and publishes highly regarded annual rankings of business schools and MBA programmes. The FT assesses business schools against strict criteria such as graduates’ career success, salary trends, international outlook and research performance. For employers, the FT rankings are a reliable indicator of first-class education, a strong global focus and high practical relevance.
EBS Universität of Business and Law is regularly featured in the FT rankings and is thus among the best business schools worldwide. In the current European Business School Ranking 2025, EBS ranks 59th in Europe, placing it among the top 5 best business schools in Germany. This ranking underscores the excellent quality and international reputation of EBS.
AACSB Accreditation
EBS Universität belongs to the exclusive group of around six per cent of all business schools worldwide that are permitted to bear the prestigious AACSB (Association to Advance Collegiate Schools of Business) accreditation. Founded in the USA in 1916, the AACSB is the world’s most prestigious accreditation body for higher education in business.
The accreditation confirms that the EBS Bachelor’s and Master’s programmes in Business Administration meet the highest international standards in teaching, research and strategic orientation. During a rigorous, multi-year review process, the qualifications of our teaching staff, the achievement of defined learning objectives and the quality of our research, amongst other factors, were comprehensively evaluated. As the accreditation is reviewed on a regular basis, we ensure that we consistently meet our commitment to continuous development and excellence.
German Science and Humanities Council Accreditation
The German Science Council is Germany’s leading advisory body on science policy. It advises the Federal Government and the state governments on matters relating to the substantive and structural development of the higher education system and evaluates the performance of universities and research institutions.
EBS Universität is institutionally accredited by the German Science Council. This accreditation confirms that EBS meets the high quality standards required of a German university in terms of teaching, research and organisation. As part of the comprehensive evaluation process, the university’s academic profile, research output, staff structure and strategic development are examined, amongst other things.
Data analysis, data evaluation, data visualisation and data management will shape the future. Nowadays, however, systematically collecting and analysing data is no longer sufficient. The Master in Business Analytics degree course at EBS Universität goes beyond classic analysis. You will learn how to make sense of complex data structures with the help of AI, develop intelligent models and make actionable decisions on this basis. At the same time, you will develop the ability to embed these decisions in organisations and shape change. Studying AI at EBS means developing into a leader who takes a targeted approach to using AI in order to create lasting added value for organisations and contribute to positive change.
The benefits
Data rules the world Data rules the world, but it only unleashes its full potential when it is understood and translated into effective decisions with the aid of intelligent systems. With the Master in Business Analytics at EBS, besides becoming proficient in the basics of data analysis, you will primarily learn how data can be used innovatively and strategically. You will develop the ability to turn data into intelligent action systems, interpret AI-supported insights and make concrete decisions on this basis. Those who wish to study AI will understand how data works in business models and how artificial intelligence changes decision-making processes. This is how you will use analytical expertise to acquire a real sense of corporate responsibility.
Experience challenge-based learning Data is abstract. The task of working with it isn’t. On the business analytics course, you will learn from day one how companies approach data analysis and processing matters. In cooperation with our industry partners, you will gain an understanding of how projects are set up, implemented and communicated. A particular highlight is the hackathon, where students work on actual problems from partners in the real world and apply methods of data analysis, machine learning and data-based decision support. The course thus combines sound analytics skills and artificial intelligence with practical application and shows how data can be used to produce concrete solutions with social and economic benefits.
Leaders wanted We are convinced that strong personalities have a strong sense of values. Values such as responsibility, backbone, courage and consideration. Our accompanying coaching helps you with your personal development. Furthermore, working with others in multinational teams on the courses will make you fit to face the future challenges in your job.
Welcome to the EBS family The most important part of the course is not just the ‘what’, but chiefly the ‘with whom’. The EBS family is an extraordinary community – international, inspiring and innovative. You will learn with friends and like-minded people rather than with strangers. Together we want to achieve great things. Our students organise congresses and cultural events and are involved in numerous initiatives. What’s more, you will benefit from a strong network of industry experts and corporate partners that extends far beyond your studies and lays the foundations for your career.
The following career paths in particular are open to graduates of the Master in Business Analytics course at EBS:
Business and consulting jobs, such as business analyst, data consultant or management consultant
Positions in the field of data and AI analytics, including data analyst, data scientist or quantitative financial analyst (or ‘quant’)
Roles in data and infrastructure, and especially data engineering
Irrespective of the specific entry point, many of our graduates work their way towards positions of responsibility, where they oversee AI-based decisions and actively shape transformation within organisations.
Our Network
Strong corporate partners Since we were founded, intensive cooperation with companies has been central to our teaching. So the big names in this industry are frequent visitors. Together with our partners, you will learn to master practical tasks during your studies. Our Career Services Centre helps you to make valuable contacts in the business world during your studies.
Success stories
Made by EBS
Our goal to impart knowledge and values has proved successful.
This is underpinned by a strong network of over 12,000 alumni who work in top positions - from KPMG, PWC, Roland Berger to BCG and many more. The alumni association is always there to support you during and after your studies. As you can see - we are a huge family.
The degree programme comprises four semesters (120 ECTS) and integrates intensive cooperation with companies into most courses, in which students work on practice-related projects supervised and coached by our faculty members. In the first semester, in addition to the practical Onboarding Project, the strategic, economic and financial foundations are laid in core modules. The second semester offers you the opportunity to specialise in elective modules and to enhance your practical experience in the Field Project.
You can organise the last two semesters entirely according to your needs: Either through a stay abroad at one of our partner universities (Semester Abroad Track) or through an internship in a company (Practice Track). The last part of the programme is dedicated to your final thesis. With an additional semester abroad in the Semester Abroad Track, you also have the option of obtaining a double degree.
With the Accelerated Track, you have the opportunity to shorten the duration of your studies and complete your Master's degree programme in two semesters (60 ECTS). The prerequisite for this is a Bachelor's degree with 240 ECTS credits or, in the case of a degree with fewer than 240 ECTS credits, corresponding professional experience. Further information can be found in the admission requirements.
During your studies, you will acquire key competences for your future job in Professional Development Workshops and will be prepared for a career as a leadership personality through individual coaching from the EBS Coaching & Leadership Hub. In addition, you will have the opportunity to further develop your international language skills through foreign language courses at the EBS Language Centre.
Study Content
This is what you learn in the Master in Business Analytics
The Master in Business Analytics gives you a step-by-step introduction to the world of data-driven decisions. At the beginning of your studies, you will lay the foundations for your future research work by taking the statistics and econometrics modules, while enhancing your leadership skills in the course ‘skills for modern financial professionals’. Building on this, you will broaden your knowledge on key subjects in the field, including data analysis and evaluation, data visualization, text mining, machine learning and artificial intelligence. You will gain an understanding of complex data, learn how to recognise patterns and make informed business decisions on this basis.
A list of partner universities, detailed study plans and module descriptions can be found in the info material, which you can request at the top of this page.
Study content
Core modules:
Data Visualisation and Management Systems
Data Visualisation
Data Structures and Database Management
Advanced Statistics
Advanced Statistics
Fintech Innovation
Fintech Innovation
Machine Learning
Introduction to Machine Learning
Advanced Machine Learning Techniques
Natural Language Processing for Business Applications
Text Mining
Natural Language Processing
ESG Finance
Asset Management
Wealth Creation through Active Asset Allocation
Field project:
Applied Business Analytics Hackathon
Professional and future skills:
Python
Statistics
Econometrics
Essential Skills for Modern Financial Professionals
Key Skills for Modern Financial Professionals
Seminar in Finance Research and Business Communication
Tracks
Every person is different. Numerous ways to do a Master's degree at EBS.
We have designed the Master's programmes to be flexible. Depending on your level of knowledge, skills and goals, you can take the path in your studies that best suits you and your life circumstances.
Semester Abroad Track (120 ECTS)
With the Semester Abroad Track, you gain experience abroad and prepare yourself for an international career. This track comprises the first two semesters at EBS, the third semester abroad at one of our partner universities and concludes in the fourth semester with your thesis.
Practice Track (120 ECTS)
Have you already gained sufficient experience abroad? Then the Practice Track offers you the chance to focus on your practical experience. This track comprises the first two semesters at EBS, one semester for internships and one semester for your thesis. The long and intensive internships can be completed either in the third or fourth semester. The remaining semester is dedicated to your thesis, which may be assigned by a company.
Accelerated Track (60 ECTS)
Accelerate your career. The Accelerated Track gives you the opportunity to shorten the duration of your studies to two semesters. The prerequisite for this track is a Bachelor's degree with 240 ECTS or corresponding professional experience for a degree with less than 240 ECTS. Further information can be found in the admission requirements.
Dual Degree In addition to your degree at EBS Universität, you can obtain a second international degree (MBA or Master). Extend your studies abroad at one of our partner universities by one semester in the Semester Abroad Track and receive a double degree. This will give you more specialised knowledge in a broader international context and increase your international market value.
Practice-oriented studies
Challenged Based Learning
Experience top-class expert lectures and a strong practical orientation. In addition to interactive lectures, there is an emphasis on case studies and real-world projects, so the degree programme reflects cutting-edge management practices. In addition, close collaboration with industry leaders and practitioners is encouraged to equip students with the skills, competencies and mindsets required in today's global economy.
A particular highlight of the Master in Business Analytics is the applied data science module with integrated hackathon. The course combines sound analytics and AI skills with a real-world, practical data challenge and shows how students can use data science to produce concrete social and economic benefits.
Students on the course work on actual problems from hackathon partners, applying methods of data analysis, machine learning and data-based decision-making. They learn how to collect, prepare and analyse data and use it to identify patterns, trends and specific recommended courses of action.
In the past, for example, students have developed a data-based forecasting tool for public transport that links historical delay data with external factors such as the weather or certain events, clearly demonstrating how analytical methods and artificial intelligence can be translated into practical digital solutions.
International programme
Many possibilities. One language. At EBS University you will study at an international level and in an international environment. That's why all lectures and events are, of course, held in English.
It could hardly be more international.
International professors and lecturers, study groups with high diversity or an integrated stay abroad are without question the best preparation for a career in international top management.
EBS Universität is one of the leading business universities in Germany, but we are not satisfied with that: our professors aim to make the Faculty of Business Administration as a management-focused business school, a leader in Europe. In the Master's program, professors with many years of practical experience as well as internationally renowned researchers teach. They all work together to shape leaders for the future. Our faculty is supported by members of the adjunct faculty. You will be taught by experts who hold top positions in business or are active in leading companies.
The lectures on machine learning given by Dr Reiner Martin are a particular highlight. He has built up many years of experience as a data scientist in asset management, notably during his time at DWS, one of Germany’s best-known asset managers. This enables the students to gain practical insights into the use of machine learning in the finance and investment industry.
If you’re the kind of person who thinks data and numbers aren’t just abstract, but essential for understanding and developing the world, then this might just be perfect for you.
Characteristics and skills
Quick to grasp complex topics
Keen to prepare complex material for others so they can understand it and use it to make correct business decisions
Perspective, oversight, foresight
Able to dive deep into data and, more importantly, extrapolate influential implications that make a clear contribution to business success
Selection process
Admission requirements and application
The Master's programme at EBS Universität trains leaders who help shape and drive the economy. This process already begins by finding the right personalities.
Admission requirements
EBS Universität follows a holistic selection process. We assess the above minimum scores in the context of your overall profile, professional experience and background. There are no application deadlines at EBS. However, to ensure a smooth start to your studies, we recommend that you submit your application before 30 June (start fall term) . For international applicants who require a visa, we recommend that you submit your application before 30 May (start fall term).
Start your application by submitting the following documents on our online application platform:
A bachelor’s degree and transcripts in any field of study with at least 180 ECTS or an equivalent recognised qualification from an equally recognised institution. An application can also be submitted with a current transcript of records if the bachelor's degree is not yet available. Accelerated Track (60 ECTS): A bachelor’s degree and transcripts with at least 240 ECTS or an equivalent recognised qualification. Bachelor's degrees with 180 or 210 ECTS can be considered for the Accelerated Track if they have at least 12 or 6 months of professional experience (full-time) after the Bachelor's degree programme. This work experience must be related to the content of the intended degree programme and must have been completed by the start of the degree programme at the latest.
English language certificate (TOEFL® iBT/MyBest TOEFL: minimum 95; IELTS: 7; Duolingo English Test: minimum 125 or an equivalent certificate). Upon proof, if you have completed an undergraduate degree in English, are a native speaker, or have worked for at least 2 years in an English-speaking country, no certificate is required.
A valid GMAT (either classic or new Focus edition - scores will be based on GMAC's percentile tables), GRE, Business Admissions Test (BAT), EBSgrad Test, Common Admissions Test (CAT).
Special admission route: SPJIMR If you study on the Global Management Programme of SPJIMR in Mumbai, India, you can complete the EBS Master of Science programme in 12 months. You will spend the first six months on the SPJIMR programme before joining the Master's programme at EBS.
Individual selection interview
In the interview, we evaluate your motivation and social skills. The decision factors are performance and learning motivation, as well as communication skills and willingness to act in a socially responsible manner, in addition to your own initiative and drive.
After the selection interview, you can expect to hear back from us with a final decision within one week.
We focus on the quality of teaching. EBS Universität stands for one of the best management education programmes in the entire German-speaking world. You need to plan the following investment for the Master in Business Analytics at EBS:
Tuition fees in total (including all fees): Semester Abroad or Practice Track (for 4 semesters): 33,780 euros Accelerated Track (for 2 semesters): 27,830 euros
Early enrolment bonus: Reduction of tuition fees by a total of 3,000 euros* for enrolment by 28 February for the fall term of the same year
*In order to receive the bonus, enrolment (signing of the study contract by the applicant) must be completed by the specified deadlines. As our selection process takes time, we recommend submitting the application at least one month before the respective deadline.
Student financing We try to enable all excellent applicants to study - regardless of their economic situation. Your performance, motivation and personality are decisive here. There is a wide range of options for financing a study programme. In many cases, it makes sense to combine various options. Take a look at the possibilities of scholarships and student funding. Here, you can find out which option is best for you.
Choosing a course of study is a big decision. It has a strong influence on the whole life that follows. Often studying involves leaving home and is the first step into an independent life of one’s own.
