Center for Business Ethics

Business ethics addresses the fundamental conflict between corporate success and the morals of a company and helps to overcome this conflict by promoting socially and ecologically oriented activities. The focus is on values and behaviors that significantly strengthen the company’s corporate value and innovative strength. To convey these to the EBS community and its students, we have been organizing service learning programs at EBS University since 2010. We build, maintain and extend a robust and strong partner network with local organizations for common projects that address the immediate local social, environmental and economic problems in the context of the Sustainable Global Development Goals.


We put our partners and their concerns first. They act as co-educators for our students as well as agents for continuous improvement to advance the common good. Our program is dedicated to fully integrate the students into these organizations and to make them understand the lifeworld and situation of the clients they serve. Together with our partners they should develop some interdisciplinary solution for a specific concern of the NGO. Our approach is project-based and problem-orientated. We encourage collaborative and co-operative learning, where students learn from clients and partners and vice versa. Skills such as thinking skills, communication skills, learning to learn and collaboration are trained.

Dr. Marcus Kreikebaum

Lecturer of ethics and service learning

About us

We want to enable our stakeholders to get related to each other respectfully in order to campaign for more equitably, equal opportunities and a sustainable future by means of long-term projects. We educate our students to become socially, culturally and politically committed entrepreneurs by teaching them the attitude and capabilities to serve the general interest and to lead and act accordingly.

We offer our students practical training in ethics (Service Learning) which develops their cognitive, linguistic, social and intercultural competencies in many dimensions. This includes both Community Service Learning (Do it!) and professional Service Learning (individual/Educare projects.

  • Socio-Cultural Impact/Service Learning
  • Community Outreach Programs
  • Principles for Responsible Management Education (PRME)
  • Goldene Lilie – awarding companies for their social commitment
  • Business Ethics Roundtable
  • Charitable Do it!- and Educare projects
  • Tables and food pantries within Do it!-Service-Learning
  • Events




  • Kreikebaum, Hartmut and Marcus (2017). Finanzkrise: Kehrtwende zur Zukunft. Ursachen - Folgen - Lösungsansätze. Versus Verlag (CH) und Nomos Verlag (D), 112 S.
  • Kreikebaum, Hartmut and Marcus (2016). Service Learning in der betriebswirtschaftlichen Ausbildung als Trainingsfeld für werteorientiertes Verhalten (GVV) und ethische Konfliktbewältigung. In: Antes, R. , Müller, M., Siebenhühner, B.: Umweltmanagement im Nachhaltigkeits- und Verhaltenskontext: Festschrift für Ulrich Zabel. Metropolis-Verlag 2016, S. 225 - 236.
  • Kreikebaum, Hartmut and Marcus (2012): Service Learning als Herausforderung an die betriebswirtschaftliche Ausbildung. In: Hahn, Rüdiger et al. (Hrsg). Die gesellschaftliche Verantwortung des Unternehmens. Stuttgart: Schäffer-Poeschel Verlag, S. 427-437.
  • Kreikebaum, Marcus (2011). Die Erfahrung macht den Sprung. Service Learning eröffnet neue Perspektiven in der Ausbildung sozialer Verantwortung. Zeitschrift für Wirtschafts- und Unternehmensethik (zfwu). Sonderband Ethics Education, S. 155-172.
  • Kreikebaum, Hartmut and Marcus (2010). Verantwortung lernen. Service Learning an deutschen Hochschulen. In: Klein, Simone et al. CSR als Bildungsaufgabe in Schule, Universität und Weiterbildung, Wiesbaden: VS Verlag für Ssozialwissenschaften, S. 67-77.
  • Kreikebaum; Marcus (2009). Ansätze des Service Learning. In: Miller, Jörg Raus aus dem Elfenbeinturm. Entwicklungen im Service Learning und bürgeschaftlichem Engagement an deutschen Hochschulen. Weinheim: Beltz Verlag, S.40-47.

The Team


Marcus Kreikebaum

Lecturer of ethics and service learning

View profile +49 611 7102 1424

Further information on research at EBS


Your requests

Do you have a general request for us?

Do not hesitate to send us a message via the general contact form.

Do you have questions about studying at EBS?

Please use our study counseling form.


Do you have questions about our executive education programmes?

Feel free to contact the EBS Executive School team via email or via phone.

Contact to our schools

Rheingaustraße 1
65375 Oestrich-Winkel
+49 611 7102 00 Anfahrt planen

Gustav-Stresemann-Ring 3
65189 Wiesbaden
+49 611 7102 00 Anfahrt planen

Hauptstraße 31
65375 Oestrich-Winkel
+49611710200 Anfahrt planen

Order information material

Order your information material here

Order free information material about our study programmes and find out more about:

  • Content of studies
  • Admission requirements
  • Tuition fees
  • Funding opportunities