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Profile

Isabelle Köhler

Dissertation: Brand Experiences in Physical and Digital Contexts - Investigating Consumer Perceptions and its Effects on Brand Outcomes from a Brand Ambidexterity Perspective

Contact
+49 611 7102 - 2073
isabelle.koehler@ebs.edu
Burgstraße 5
65375 Oestrich-Winkel
 
Room: BR 2.24