Digital Marketing Fundamentals
Term:
Fall Term
ECTS:
6
Module Owner:
Prof. Dr. Franziska Krause
Included in:
- Master in Automotive Management (MSc)
- Master in Management (MSc)
- Master in Finance (MSc)
- Master in Management (MSc) - Major Digital Marketing (Berkeley Global)
Courses within this programme module:
- Analytics & Planning
- Digital Marketing
- E-Commerce Basics
