Headergrafik - Programm-Module

Digital Transformation in the Automotive Industry

Term: Spring Term

Module Owner:
Dr. Nasar-um Minullah Virk

This module gives you an opportunity to learn advanced concepts about digital transformation.

You will be able to understand the transition from analog to the digital age by how advancements in digital technologies have transformed the fundamental understanding of organizations about customers, competition, data analytics, innovation, and value proposition.

The understanding of fundamental pillars of digital transformation will help you to navigate through the changes it has brought to the automotive industry especially in the realm of connectivity, autonomous driving, and automotive customer journey.

Included in:

Courses within this programme module: