Headergrafik - Business School

Chair for Brand Management

Our Team

Director

Franz-Rudolf Esch
Prof. Dr. Franz-Rudolf Esch

Holder of the Chair for Brand Management

Director of the Institute for Brand and Communication Research



Research Assistants

Constanze Schaarschmidt
Constanze Schaarschmidt, M. Sc.

Research Assistant

Doctoral Candidate



Sabrina Ströhlein
Sabrina Ströhlein, M.A.

Research Assistant

Doctoral Candidate



Thomas Alt
Thomas Alt, M.Sc.

Research Assistant

Doctoral Candidate



Julia Pitz
Julia Pitz, M.Sc.

Research Assistant

Doctoral Candidate



External Lecturers

Max Mustermann
Prof. Dr. Simone Roth

Lecturer for Applied Communication Management



Max Mustermann
Prof. Dr. Kjell Gruner

Honorary Professorship for Automotive Business Studies