Sascha L. Schmidt
Sascha L. Schmidt has relevant research and practical experience. He studied business administration and economics at the University of Essen and the University of Zurich, where he also gained his doctorate degree. Following the invitation of the Harvard Business School faculty he worked as Visiting Scholar in Boston before joining McKinsey. After working for several years with McKinsey, Schmidt became the co-head of the ICS research programme at the University of St. Gallen and started his professor thesis (habilitation) at EBS. After successful completion, he returned to the business world. As managing director, he successfully established the Swiss company a-connect, a network of independent professionals, in Germany. As senior lecturer he is known at EBS for a number of years.
Socio-economic impact of professional sports in particular integration effects by professional football (How can we measure and compare the economic and social impact of large-scale sporting events and sports funding programmes? To what extent can sports sponsorship make a contribution to corporate social responsibility? How can former top athletes better benefit society? What role do "superstars" play in our society? How important will social media be in future for top athletes, sports clubs, leagues and associations?).